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Journal > Sosial Budaya > STRATEGI KOMUNIKASI PUBLIC RELATIONS

 

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Sosial Budaya
Vol 8, No 2 (2011): Juli - Desember 2011
STRATEGI KOMUNIKASI PUBLIC RELATIONS
Artis, Artis ( Universitas Islam Negeri Sultan Syarif Kasim Riau)
Article Info   ABSTRACT
Published date:
02 Nov 2011
 
Living man in interrelates society. Relationship among human being done by gets communication so man one by another one mutually understand and influence regard for the benefit, it that always been practiced by Public Relations( liaison) in a governance and also firm institute to reach to the effect which ices. The institute of Public Relations declares for,”Public Relations is overall effort which be passed off by design and berkesenambungan in order to creates and pet keenness and mutual understanding among an organization with whole its member “. In this case, Public Relations in give distribution on manajements strategy there is two: First, Doing task as part of Public Relationss strategy and involvement in comprehensive process and gives benefit for management an organization. Both of, Public Relations gets role in management strategy in bring off activity to reach to the effect good one gets internal character and also external one correspond to that desirable by good institute on level governance and firm.
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